Business Wire
AdSouth Partners, Inc. (OTCBB: ASPR) AdSouth Partners is pleased to announce that has begun its public relations campaign on the Pamela Anderson endorsed lip solution product. The product which is currently either on shelf already or being shipped to Wal-Mart, Walgreens, CVS, GNC, Eckerd, Ulta and other outlets has been promoted by Pamela Anderson herself on national television and in major weekly magazines.
John Cammarano, AdSouth's President, states, "The public relations effort is currently underway. Pamela was a guest on Jay Leno's The Tonight Show and she explained the product to Jay and a national audience. You can view the interview on our website at www.dermafresh.com. The product has also been written up in Star magazine and other weekly magazines". "This effort will be ongoing over the next several months as we begin working closely with various television and print companies. The adverting campaign has just begun as we still have several major ads to come out in the next couple of weeks," he added. "This P.R. effort is part of a cohesive effort to lay the Branding foundation for the Simon Solutions product line for not just one product but several. We remain committed to our strategy and are currently working with all parties involved in the initial launch to build immediate line extensions."
John Acunto, AdSouth's CEO states, "Public Relations is as important as advertising. We have several PR firms aggressively working this effort and realize the overall impact this could have to the successful launch of not just one product but any future products featuring Pamela Anderson and Simon Solutions. The Lip Solution is only one product in the DermaFresh line of products. We currently have 9 active products and we are working each product into this PR effort as much as possible."
About AdSouth Partners
AdSouth Partners is a vertically integrated direct response marketing company that generates revenues from the placement of advertising, the production of advertisements, creative advertising and public relations consulting services. Since mid 2004, it has expanded its activities as it obtained the rights to products that it markets and sells to retail outlets.
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