Backchannelmedia

Business Wire

Dynamic Response Group, Inc. (Pink Sheets:DRGP) ("DRG") announced today that it has posted its First Quarter financials on Pinksheets in accordance with its status as a fully reporting company under the Securities Exchange Act of 1934, as amended. As projected, this was the Company's third consecutive profitable quarter. Moreover, gross sales nearly doubled from a year ago, rising from $2,756,500 in Q1 of 2006 to $4,350,890 in Q1 of 2007. The Company's gross profit was $2.53 million, with a net profit to $297,187. The complete financials can be viewed on Pinksheets.com.

DRG also announced the appointment of its new CEO, Melissa K. Rice, a practicing securities attorney in Florida and an accomplished entrepreneur. Former CEO Joseph I. Emas, said, "Ms. Rice is an excellent choice as CEO of Dynamic Response Group. She has an extensive background in business, specializing in securities regulations and corporate transactions. She has assisted many emerging companies in obtaining debt and equity financing, as well as providing general corporate advice. DRG is a thriving company, and I'm confident that Melissa will provide just the right leadership for the Company's dynamic management team." Mr. Emas will remain as Chairman of the DRG Board of Directors.

"The current financial performance of the company, coupled with the products in the pipeline and the company's management team demonstrate to me that the future of DRG has never looked brighter," said Ms. Rice. "I am excited about the opportunity and look forward to the challenge of taking this company to a new level of growth."

In April 2007, the Company announced that its Sonic Clean Between Machine, the oral hygiene product phenomenon on TV, has surpassed the $1 million gross sales milestone. This is DRG's third product to hit the million-dollar sales mark. The other two DRG products to do so are ProCede, the Company's hair system for men, and the DVD series "Backyard Drills with Bill Parcells."

Also in April, the company announced the rollout of the initial marketing phase of its NASCAR Official Members Initiative. Regarding the progress of this program, Ms. Rice stated, "All indications are that this should be a strong new revenue stream for the company. We're talking about NASCAR, a very powerful brand. The opportunity is enormous for DRG."

About DRG

DRG is the innovator and direct response retailer of highly effective products and services including ProCede, Backyard Drills DVD with Bill Parcells, The Sonic Clean Between Machine, Allure Smile and Serotrol. ProCede is consistently ranked in the top 5 most-aired short-form infomercials in the U.S., ranking in the top 5 for 22 consecutive months, and reaching number 1 of all products in the Health and Beauty category twice in that time period (Infomercial Monitoring Service). ProCede is clinically tested and proven safe and effective for producing fuller thicker hair shafts after just a single application.

To date, ProCede has received registration approvals in 28 foreign countries including the European Union, United Arab Emirates and South Africa, and the company plans on making an announcement shortly outlining international distribution plans for its powerful patent-pending formula.

"The products in our pipeline solve problems in virtually every pertinent sector," said Ken Oxsalida, Chief Marketing Officer for the company. "You may not have heard of our company, but if you have a TV set, read newspapers, surf the 'Net or listen to radio, you've definitely seen our products. You'll be seeing a lot more of us in the weeks and months to come."

For more information, please visit: www.dynamicresponsegroup.com. For investor information and resources, please go to www.cfsg1.com.

Forward-Looking Statement

Certain statements in this release that are not historical facts are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements may be identified by the use of words such as "anticipate," "believe," "expect," "future," "may," "will," "would," "should," "plan," "projected," "intend," and similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of the Company to be materially different from those expressed or implied by such forward-looking statements. The Company's future operating results are dependent upon many factors, including but not limited to the Company's ability to: (i) obtain sufficient capital or a strategic business arrangement to fund its expansion plans; (ii) build the management and human resources and infrastructure necessary to support the growth of its business; (iii) competitive factors and developments beyond the Company's control; and (iv) other risk factors.

Pursuant to a May 1, 2007 agreement, Consulting For Strategic Growth I, Ltd. ("CFSG1") provides the Company with consulting, business advisory, investor relations, public relations and corporate development services, for which CFSG1 receives a fixed monthly fee for the duration of the agreement and received shares of DRG's common stock. Independent of CFSG1's receipt of cash or other compensation from the Company, CFSG1 may choose to purchase the common stock of the Company and thereafter sell those shares at any time it deems appropriate to do so. For more information, please visit www.cfsg1.com.