Backchannelmedia

Business Wire

ExpoTV, the first and largest video-based social commerce network, and Charter Communications, the third largest cable operator in the country, announced today that they will be launching a user-generated video Beat the Heat! summer contest. Videos submitted online at www.ExpoTV.com will be featured on Charter OnDemand in the greater St. Louis area. Starting Thursday, July 26th, residents in the St. Louis area will be asked to submit VideopinionsSM Reviews, showcasing their favorite products that help them beat the red-hot summer heat. Charter Communications digital customers will be able to access the videos 24/7 through Charter's iWant More! OnDemand destination on Channel 999. All video submissions will be available in a new Beat the Heat category as well as on ExpoTV's OnDemand network.

"Charter Communications and ExpoTV have combined forces with our enthusiastic video creators to celebrate their user-generated videos on television," said Daphne Kwon, CEO of ExpoTV.com. "Great content like our members' authentic product reviews should live everywhere people are watching video. We don't believe that user-generated video should only be confined to the Internet. As a leader in the industry, Charter continues to offer a family-friendly, interactive cable television experience with the Beat the Heat contest."

ExpoTV and Charter Communications are inviting all of St. Louis to submit Videopinions reviews of their favorite products that help them to beat the heat this summer. Whether it is their favorite brand of sorbet, a relaxing pool float, or a drop-top convertible, all product reviews are welcome. From July 26th until September 3rd all of the sizzling St. Louis residents will be able to submit their Videopinions reviews to www.ExpoTV.com. All approved reviews will be featured on Charter OnDemand, published on www.ExpoTV.com, and considered for the grand prize: a chance to win a brand new Panasonic PV-G320 wide-screen camcorder and Power Director 5 video editing software, a prize package valued at $500. The grand prize winner will be announced mid September.

Here are a few early entries:

http://www.expotv.com/videos/reviews/21/188/Fritz-Frozen- Custard/137940

http://www.expotv.com/videos/reviews/19/182/Dolfino-Premier- Swim-Goggles/137945

http://www.expotv.com/videos/reviews/3/41/Hawaiian-Tropic- Cool-Aloe-ICE-Lidoca/137951

(Due to their lengths, these URLs may need to be copied/pasted into your Internet browser's address field. Remove the extra space if one exists.)

"The Beat the Heat contest allows our customers to interact with television in a unique way," announced Mike Szczechura, Charter Media's Vice President of Ad Sales and Operations. "Programs like "Beat the Heat" continue to demonstrate how our cable platform is a superior venue for consumers to get what they want, when they want it. By adding user created videos, we are continuing to define cable as a safe, fun, interactive place for consumers to engage."

Contest URL: www.expotv.com/heat

About Expo Communications

ExpoTV is the first and largest video-based social commerce network specifically tailored for the consumer in control, offering a fun, fast way for real people to connect, share and celebrate the products they are passionate about. Think of it as YouTube meets Consumer Reports. ExpoTV.com is home to the world's largest catalog of more than 100,000 VideopinionsSM Reviews created by a fast-growing community of brand influentials. ExpoTV's army of opinionated shoppers demonstrate products from a real-world perspective in an easy-to-understand video format. Covering a broad range of categories including kitchen products, consumer electronics, entertainment and travel, ExpoTV's Videopinions are available online at www.expotv.com and they are distributed through partnerships with the world's largest portals including Yahoo! Video, AOL, Google and YouTube; to leading ecommerce destinations like Smarter.com and Buy.com; and to more than 25 million digital cable homes through VOD partnerships with Comcast, Time Warner, Charter, Verizon and other cable operators.

About Charter Communications

Charter Communications, Inc. is a leading broadband communications company and the third-largest publicly traded cable operator in the United States. Charter provides a full range of advanced broadband services, including Charter Digital(R) video entertainment programming, Charter High-Speed(R) Internet access, and Charter Telephone(R). Charter Business(TM) similarly provides scalable, tailored and cost-effective broadband communications solutions to business organizations, such as business-to-business Internet access, data networking, video and music entertainment services and business telephone. Charter's advertising sales and production services are sold under the Charter Media(R) brand. More information about Charter can be found at www.charter.com.