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Joe Fields Named Chief Operating Officer
Knoxville, TN ....(October 11, 2005) Jewelry Television announced that Joe E. Fields has been named Chief Operating Officer (COO). Fields will manage overall operations with a focus on marketing, operations and logistics. He will step into the post held by Bill Kouns who was recently promoted to President of the network. Fields comes to Jewelry Television from Adidas where he was Senior Vice President of Sales and Retail responsible for $1.5 billion in North American sales. He was formerly President of Speedo International, based in London, U.K.
"The rapid growth of Jewelry Television over the past 5 years has created the need for high-level management talent. Joe was hired after an extensive
year-long national search and we believe his track record, international business experience, and branding expertise make him a natural fit for this high profile position in our organization," said Bill Kouns, President of Jewelry Television. "We expect great things from Joe, especially in the marketing category where he has significant experience helping build two solid brands; Adidas and Speedo. His brand building success speaks for itself," remarked Kouns.
"I'm looking forward to the challenge of helping Jewelry Television achieve our goal of becoming a $1 billion company," said Fields. "This company has an enormous amount of untapped potential and it is an exciting time to be a part of the executive team."
Fields is a native of Ravenswood, West Virginia. He holds a B.S. degree in Engineering from the United States Military Academy at West Point and an M.A. in International Affairs from Oklahoma University. He is a former U.S. Army officer and has held executive posts with The Procter & Gamble Company,
Pepsi Co., Pentland Group PLC, and Genesco.
About Jewelry Television Jewelry Television is the nation's fastest-growing home shopping network and the only network that focuses exclusively on the sale of fine jewelry and gemstones. Revenues have jumped dramatically over the past 7 years from $5.2 million in 1997 to $350 million in 2004. Headquartered in Knoxville, Tennessee, the network's live, 24/7 programming is completely unscripted with knowledgeable hosts presenting product information on a wide array of jewelry, loose gemstones, castings, and jewelry-making tools. For more information, please visit www.jewelrytelevision.com <http://www.jewelrytelevision.com>
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