TVGuide.Com Launches Enhanced Search Product

Business Wire

Gemstar-TV Guide International, Inc. (NASDAQ: GMST):

-- New Entertainment Search Engine Delivers Contextual Videos, Program Listings, Photos, Movie Reviews, Celebrity Information and Editorial Content

-- Service to Feature Video from FOX, FX, HBO, MTV Networks, Discovery Networks, National Geographic Channel, Showtime, and TV Guide Channel

TVGuide.com (www.tvguide.com) has launched a new online search product, it was announced today by Gemstar-TV Guide International, Inc. (NASDAQ: GMST). Debuting today, the enhanced search engine provides consumers with a uniquely relevant and comprehensive experience by integrating online video with the breadth and depth of TV Guide's database of listings, photos, show and episode descriptions, news, reviews, ratings, celebrity information, podcasts, TV Guide magazine covers, and other information.

The service will provide a user-friendly tool to search for video and other content from: FOX; FX; HBO, MTV Networks including MTV, VH1, CMT, Logo and Comedy Central; Showtime Networks; Discovery Networks, including Discovery Channel, TLC, Animal Planet, Travel Channel, Discovery Health Channel and Fit TV; TV Guide Channel and National Geographic Channel.

"As the definitive consumer brand for everything about television, TV Guide has created a uniquely powerful search experience supported by our unmatched database of television content, and supplemented by video content from some of the leading cable and broadcast networks," said Rich Cusick, senior vice president and general manager of Gemstar-TV Guide Digital Media. "TV Guide.com already offers the deepest, highest quality television information, listings, news and reviews. With the launch of this product, TV Guide.com has been transformed into a state-of-the-art Web destination for integrated video and editorial content."

Mr. Cusick continued: "We are pleased to be working with so many of the leading television networks to launch this service, and we look forward to serving our consumers with even more video of their favorite shows as we continue to partner with additional content producers across the industry."

"TVGuide.com's new online search tool provides users with easy access to video clips of their favorite MTV Networks' shows from 'Laguna Beach' to 'Best Week Ever' to 'The Daily Show' and more," said Jason Hirschhorn, chief digital officer for MTVN. "It's a great resource for our audience and a good way to build traffic for our unique content."

Robert Hayes, senior vice president of New Media at Showtime Networks noted that "TVGuide.com's wealth of programming data and editorial content, coupled with online video clips from Showtime Networks, adds tremendous value to our online marketing and promotional efforts."

"Discovery is committed to delivering knowledge-filled content to viewers," added Don Baer, senior executive vice president for Strategy and Development, Discovery Communications. "Search tools like TV Guide's help further connect audiences to their favorite Discovery programs and enhance their experience with our high-quality brands."

Search Platform Partnership

TVGuide.com has worked closely with Fast Search & Transfer (FAST), a leading provider of search software and solutions for over 2,500 global customers, to use the FAST Enterprise Search Platform (FAST ESP(TM)) to power its new TV search engine. TV Guide.com chose FAST because of its flexibility, scalability and performance, as well as its ability to seamlessly integrate a variety of TV Guide's structured and unstructured data sources, including text, documents, images and rich multimedia assets.

"Working together, TVGuide.com and FAST have built a compelling TV community experience for the TVGuide.com audience," said Ali I. Riaz, president of FAST Search & Transfer. "With FAST ESP, TVGuide.com has created a unique offering by bringing together their comprehensive TV listings data, industry-leading editorial content, broadcast and cable network video assets, connecting TVGuide.com's users with the best TV content available online."

Search Engine Optimization

TVGuide.com has partnered with DEFINE Search Strategies (www.DefineSS.com), an online consulting company funded by The New York Times Digital, to enhance its marketing and listings positioning on key consumer websites.

About Gemstar-TV Guide

Gemstar-TV Guide International, Inc. (the "Company") (NASDAQ: GMST) is a leading media, entertainment and technology company that develops, licenses, markets and distributes technologies, products and services targeted at the television guidance and home entertainment needs of consumers worldwide. The Company's businesses include: television media and publishing properties; interactive program guide services and products; and technology and intellectual property licensing. Additional information about the Company can be found at www.gemstartvguide.com.

This news release contains forward-looking statements that involve risks and uncertainties, including risks and uncertainties related to the transformation of our TV Guide magazine publishing business; timely availability and market acceptance of products and services incorporating the Company's technologies and content; our investment in new and existing businesses, including TV Guide magazine and TV Guide Spot; the impact of competitive products and pricing; ongoing and potential future litigation; and the other risks detailed from time to time in the Company's SEC reports, including the most recent reports on Forms 10-K, 10-Q and 8-K, each as it may be amended from time to time. The Company assumes no obligation to update these forward-looking statements.

Note to Editors: Gemstar and TV Guide are trademarks or registered trademarks of Gemstar-TV Guide International, Inc. and/or its subsidiaries. The names of other companies and products used herein are for identification purposes only and may be trademarks of their respective owners.

More Like This:
Cimage