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DEERFIELD BEACH, FL (April 27, 2006) Incredible Discoveries, an industry leading DRTV marketing and production company announced today that they will begin a second test airing of a 28:30 minute infomercial promoting the Black & Decker Infrawave Speed Oven. The infomercial initially launched in March during a successful national market test coordinated and managed by Incredible Discoveries.
"We are extremely excited about the initial results of our market test and see tremendous long-term potential based on The Infrawave Speed Oven's revolutionary technology, and the impact this product will have on how people prepare food in the kitchen." said Doug Campbell, Vice President of Funding for Incredible Discoveries.
After this second test airing, Incredible Discoveries will now prepare for a major national market release as part of their partnership to promote the Black & Decker Infrawave Speed Oven.
ABOUT INCREDIBLE DISCOVERIES Incredible Discoveries, a division of Immediate Capital Group, is a fully integrated production and marketing company that specializes in long-form infomercial development. ICG co-funds media ventures involving half hour infomercials and offers funding opportunities for manufacturers to launch products via multi-media venues. ICG hosts a team of dynamic professionals with years of direct response ingenuity and expertise. Their unique and fresh approach to infomercial programming has facilitated partnerships with some of the largest agencies and manufacturers in the world.
