Backchannelmedia

Business Wire

ReelzChannel™, a new TV network with original

programming that is dedicated to everything about movies 24/7, launches

today at 6pm EDT/3pm PDT. The largest network launch in cable/satellite

history, ReelzChannel will be available in 28 million TV homes

nationwide. The website, www.ReelzChannel.com,

will be available worldwide on the Internet at the same time.

ReelzChannel and ReelzChannel.com are the only network and website

focused on everything about movies 24/7. ReelzChannel's

entertaining programming is about contemporary and current movies

wherever they are playing, but with a unique focus on movies playing on

television. ReelzChannel is a destination for everyone who loves movies.

Whether exploring blockbusters or hidden gems, the network and website

will help consumers find movies that they can enjoy on TV, in theaters,

on their computers and portables.

In its national debut, ReelzChannel will be available to DIRECTV "Total

Choice" subscribers on channel 225 and to Dish

Network "Top 60"

subscribers on channel 299, both at no additional cost. Cable

distribution agreements that have previously been announced include

Comcast, Time Warner Cable, Charter, Bright House and Insight

Communications. Upcoming individual cable system launches, including

channel number, will be announced on ReelzChannel.com.

ReelzChannel's initial TV schedule includes:

DAILIES: Dailies, the network's signature

show, is a daily news and information program focused entirely on the

movies. Dailies delivers exclusive clips, news, and stories from the

movie world that viewers won't see on other

networks. Dailies covers all movies whether they're

in the theater, on DVD, pay-per-view, or video-on-demand. Dailies gets

its information from the inside and tells it like it is in a

well-informed but fun fashion. From the pitch to the premiere, if it's

happening in the movie biz, Dailies is all over it.

SECRET'S OUT WITH LEONARD MALTIN: Secret's

Out uncovers the overlooked gems that were outshined by the glow of the

latest blockbusters. Whether it's in the

theaters, on DVD, or on TV, every week Secret's

Out will spotlight scene-stealing and star-making performances, videos

lost on the shelf, and even stellar movie-centric web sites that shouldn't

be missed.

THE DIRECTORS: The Directors takes viewers behind the lens and deep into

the world of moviemaking through interviews with Hollywood's

biggest directors and contributions from the brightest stars. Viewers

will get an exclusive behind-the-scenes look at how movies are really

made that they won't see anywhere else!

THE CHECKLIST: Hosted by Todd Anderson. Know what you want from a movie?

Why not make a list? ReelzChannel does. Looking for crazy characters

(check)... non-stop action (check)...

explosive effects (check)... and lots of the

other essentials for a great movie experience? The Checklist goes

through checklists every week so viewers know what they're

getting from the latest releases.

THE BIG TEASE: Hosted by Chi-Lan Lieu. What's

the best part of going to the movies besides the popcorn? The movie

trailers, of course! The Big Tease unspools favorite trailers for

upcoming movies in theaters, on DVD, video-on-demand, pay-per-view and

premium channels.

WHAT IT TAKES: This program takes a look at what it took for some of

Hollywood's biggest names to make it large in

showbiz. With interviews from industry experts and the stars themselves,

each episode reveals the choices they made and the steps they took to

get to the top of the Hollywood heap.

ReelzChannel.com becomes

immediately available across the U.S. and internationally on the

Internet at launch time. In addition to its focus on everything about

movies 24/7, ReelzChannel.com will enable fans to explore movies in

infinite detail. Whether interested in movies in theaters or available

at home, ReelzChannel.com users will enjoy trailers, clips, unique

details and exclusive original stories about the movies they love. With

a database already exceeding 180,000 movies, only ReelzChannel.com lets

fans explore movies and find out where they are available --- on TV, DVD

or in theaters --- including start times and channel numbers on their

own local cable or satellite systems, whether or not that system carries

the TV network yet.

"In this exciting era of ever-expanding movie

options on numerous premium movie channels, pay-per-view

,video-on-demand, DVD and in the theaters, navigating effectively

through all these choices has become a daunting challenge,"

said Stanley E. Hubbard, Chairman and CEO of ReelzChannel. "That

challenge has now been met, thanks to the cable operators and satellite

systems who have partnered with us to reach a record number of

subscribers at launch."

Hubbard added, "ReelzChannel on TV and on the

Web will entertain, inform, and direct consumers, becoming a unique and

express connection between movie lovers and movies of every size and

description. Our goal is to become the ultimate destination for fans who

want to know everything about movies."

About ReelzChannel

ReelzChannel, with headquarters in Minneapolis/St. Paul and offices in

Los Angeles and New York, was founded by Hubbard Media Group, a wholly

owned subsidiary of Hubbard Broadcasting, Inc., a privately held

corporation. Hubbard Broadcasting owns and operates television stations

in Minnesota, New York and New Mexico; radio stations in Minnesota and

Wisconsin; The Hubbard Radio Network, a regional radio network; and F &

F Productions, one of the premier high-definition remote production

companies in the U.S.