July 24, 2008

Nielsen Chosen By Procter & Gamble to Provide Integrated Services in the U.S.

Nielsen Chosen By Procter & Gamble to Provide Integrated Services in the U.S.

Business Wire | July 22, 2008

  • The Nielsen Company announced today it has extended its agreement with The Procter & Gamble Company (NYSE:PG) to provide U.S. consumer marketing information and insights.
  • Nielsen provides marketing information services to P&G in more than 65 countries in Europe, Asia, Latin America, Middle East and Africa.
  • Under the multi-year agreement, Nielsen will provide P&G with marketing information and technology services, including retail tracking, insights on consumer purchase behavior, marketing analytics, and Nielsen Answers(TM), Nielsen's technology-based business intelligence solution.

LIN TV Announces Departures of CFO and EVP Digital Media

BUSINESS WIRE | July 23, 2008

  • LIN TV Corp. (NYSE:TVL) today announced that its Senior Vice President and Chief Financial Officer, Bart Catalane, has decided to relocate back to the New York area, where his family is based, to become Chief Financial Officer of webloyalty.com.
  • A search for a new Chief Financial Officer has been initiated and, in the interim, the strong team that comprises the office of the Chief Financial Officer will continue to perform all day-to-day activities.
  • LIN TV's President and Chief Executive Officer, Vincent Sadusky, who held the position of Chief Financial Officer and principal financial officer for LIN TV from 2004 to 2006, will reassume Chief Financial Officer duties during the interim period, in addition to performing his duties as President and Chief Executive Officer.

International Commercial Television, Inc.: Over $7,000,000.00 Spent on DermaWand

Marketwire | July 22, 2008

  • BAINBRIDGE ISLAND, WASHINGTON--(Marketwire - July 22, 2008) - International Commercial Television, Inc. (OTCBB:ICTL) ("ICTV" or "The Company"), a premier consumer products company employing the strength of revenue-generating and compelling direct response television ("DRTV") for "Fountain of Youth" products to the global consumer, is pleased to report the following:
  • As of June 30th, 2008, ICTV has purchased over $7,000,000.00 of direct response television media for its DermaWand infomercial show, creating significant revenues for the Company and consumer awareness for the DermaWand brand.
  • Mr. Kelvin Claney, CEO of ICTV, stated "Our management is very pleased with the success of the DermaWand infomercial campaign and the broad awareness created for the DermaWand brand".

Coupons Make Comeback / The Tight Economy and Their Availability Online, Elsewhere Has More People Clipping, Clicking

Richmond Times - Dispatch | July 21, 2008

  • With her household budget tightening, Michelle Fox treats couponing like getting a part-time job to help make ends meet.
  • The expanding availability of printable coupons online, of paperless digital coupons that can be accessed from cell phones and store loyalty cards, and an explosion of Web sites and bloggers focused on sharing coupon information are also feeding a comeback of what had been a fading Sunday tradition in American households.
  • Amid soaring fuel costs and a housing and credit crisis, Americans last year halted a 16-year trend of declining redemptions by turning in 2.6 billion manufacturers' coupons, according to CMS Inc., a coupon processing agent and promotions logistics service based in Winston-Salem, N.C. That marked the first year since 1992, when nearly 8 billion coupons were used, that redemptions had not fallen.

Oberon Media Unveils Revolutionary, Patent-Pending Technology to Bring One-to-One Marketing to Downloadable Games

BUSINESS WIRE | July 23, 2008

  • SweetSpot Technology will be Offered Free to Oberon Partners
  • Casual Connect - Oberon Media, the world's leading multi- platform casual-games company, today unveiled its new, patent- pending marketing tool, SweetSpot Technology(TM).
  • SweetSpot Technology combines a state-of-the-art personalization engine with advanced heuristics and an adaptive UI framework to bring one-to- one marketing to downloadable casual games.

Levi's(R) and JCPenney(R) Team Up to Support the VH1 Save The Music Foundation

VH1 | July 23, 2008

  • Special Performance By Gavin DeGraw To Launch The Weeklong Fundraising
  • HOUSTON, July 23 /PRNewswire/ -- Levi's(R) and JCPenney(R) are teaming up to raise funds and awareness for the VH1 Save The Music Foundation with a weeklong sales initiative kicking off in Houston.
  • From Sunday, July 27th through Sunday, August 2nd, Levi's(R) will donate $5 from every customer who purchases two pairs of Levi's(R) jeans at participating JCPenney stores or at jcp.com to the VH1 Save The Music Foundation up to $100,000.

QVC(R) and Bill Me Later Launch Multichannel Alternative Payments Solution

BUSINESS WIRE | July 23, 2008

  • Scott Love or Tom Parnell, 781-684-0770
  • Bill Me Later, Inc. has announced that QVC, Inc., one of the largest multimedia retailers in the world, has added the Bill Me Later(R) alternative payment method to further enhance the shopping experience for its valued customers online, in the call center and via automated phone service.
  • Bill Me Later is the only alternative payment technology available online and in call centers, and vastly improves the customer experience, delivering cutting-edge convenience and flexibility.

Samsung's Series 7 Plasma HDTVs Expand the Horizons of Luxurious Home Theater Design and Multimedia Capability

BUSINESS WIRE | July 23, 2008

  • Enhanced Connectivity and Superior Picture Performance Deliver a Premium Experience
  • Samsung Electronics, the market leader in HDTV design and innovation, continues to deliver the ultimate form of "functional art" to consumers with the Series 7 Plasma HDTV featuring Samsung's ToC(TM) (Touch of Color(TM)) designed bezel.
  • "With the Series 7 plasma HDTV, Samsung looks to elevate consumers' home theaters with a premier design and an encompassing viewing experience," said Steve Panosian director of Visual Display Marketing at Samsung Electronics America.

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